Sunday, 21 April 2013

Owl evaluation 

So far the Owl stuff is becoming a dead end. At first I tried an illustrative approach  but didn't cement a concept, when reflecting, I noticed there needed to be a concept otherwise I would just be designing blind.

Today I managed to come up with a few concepts and tried to visualise them but I feel like I've stripped back on the visuals. The concept needs to shine through but also the visuals need to be exiting. This is a brief I can have loads of fun with and experiment with different colours and techniques. So for tomorrow I need to have at least 5 variations of an exiting and dynamic look.

For inspiration:

KEYWORDS 
EXCITING
DYNAMIC
COLOURFUL






http://www.helmo.fr/ongoing/palais-de-tokyo/

A beautiful method of using image as type and experimenting with complex shapes and patterns.

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